Photography is an Easy Gig

Updated: Feb 22

Said no photographer ever.


One time I heard someone saying, "I'll become a photographer because it looks like an easy gig". I have to say NO. It's not an easy gig.

Photography is a saturated field. There are hundreds of photographers out there. Every photographer has a different niche. There‘s a HUGE distinction between photographers no matter their niche. Some run their business legally by paying taxes, having a business license, insurance, etc. Some other photographers get paid under the table. This is why some people refer to photography as being an easy gig. Running a photography business legally is a lot of work.


First, you have to get your license, file an application with the city, go to the bank to get a checking account, get on the phone to get insurance, get an EIN number because you want to pay taxes. Keep in mind to hire an accountant/bookkeeper. Also, get a attorney to check on the contracts that you’ll use for your business. Another thing that many photographers do is to have a business plan, which is great for knowing which direction their business is going. It’s also important to create a marketing strategy. Something I haven’t mentioned is getting software for your business. Brainstorm on how you’ll contact you clients, how you’ll deliver the images, which program you’ll use to edit and process your images. If you’ll offer albums, think of a software for that. You need to contact multiple professional labs and decide which one you’ll use to print your images. Don‘t forget that you have to create a website, social media accounts, and a paypal account.


Oh this is getting exhausting but I haven’t yet talked about the fun part of choosing: a camera, lenses, SD cards, flashes, and a computer. Also, there’s investing in education, marketing, coaching, and so on. Probably by now you see my point. Photography is not an easy gig. It is not only to grab a camera and snap random photos.


When a client hires me, I feel honored to be chosen to serve them. I want to give them the best experience possible. This is why I have worked hard on running a legal business for my clients because they deserve it. Not only do my clients deserve it but also my community, my city, and my county. Running a legally sound business is the right thing to do.

When you hire a photographer next time, think about what I have said today. It’s not easy to run a business no matter the profession.

I hope I can serve you in the near future.

Karla




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Karla Wenger Photography

San Luis Obispo Photographer

805.316.1160

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